Entrepreneurship © 2013
Chapter 1:
Entrepreneurial Careers
Chapter 2:
Business Plan
Chapter 3:
Ethics and Social Responsibility
Chapter 4:
Local and Global Opportunities
Chapter 5:
Market Research
Chapter 6:
Business Ownership
Chapter 7:
Site Selection
Chapter 8:
Legal Issues
Chapter 9:
Business Funding
Chapter 10:
Product, Price, and Place
Chapter 11:
Promotion and Selling
Chapter 12:
Marketing Plan
Chapter 13:
Management Functions
Chapter 14:
Human Resources Management
Chapter 15:
Purchases and Inventory Management
Chapter 16:
Risk Management
Chapter 17:
Financial Management
Chapter 18:
Business Growth
Chapter 19:
Exit Strategies
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